28 Oct 2010

Attention Span & Peripheral Vision by Ford

A few months ago, Ford unveiled the new eco-friendly instrument cluster called the SmartGauge in some of it's new hybrid cars. Ford worked with Johnson Controls as well as IDEO and Smart Design, to analyse how people would measure efficiency and how their access to fuel information impacted their driving behaviour.

SmartDesign helped Ford understand how they could maximise the usage of a LCD display in a car panel, where the norm seems to be mechanical and/or hard to read displays that typically require way to much visual attention, that should be focused on what lays ahead of the vehicle instead of it's controls. As Ford put is SmartGauge is an attempt to combine their traditional mechanics efficiency by optimising and improving the role of the driver controlling the machine.
I found the following video from SmartDesign about the usage of Peripheral Vision in the new SmartGauge:

Smart Design: Reducing Glance Time on the Ford SmartGauge from Smart Design on Vimeo.

for a better understanding on how it really looks when you're using it, this demo by FORD, should clear some questions:

It's brilliant to see how much work it's taken by some companies to truly optimise and in this case augment our capabilities while using machinery.

26 Oct 2010

Explain the Internet to a 19th Century British Street Urchin

11 Oct 2010

Apple and Nokia in the land of Lawsuits.

Dl_mobilelawsuits2-thumb-640xa

(via Arstechnica)

6 Oct 2010

Map of Online Communities (2010 Update)

Online_communities_2_large

via XKCD

5 Oct 2010

A Graphic Guide to Facebook Portraits by Doogie Horner

There's a whole lot more that your profile picture says about you, than you or I could have imagined ;)

Facebook2-620

(via Fast Magazine)

5 Oct 2010

Journalism in the Age of Data

It's no novelty that we're all overflowed by information, I'm having a hard to cope with it and I guess pretty much everyone else is as well.

It turns out that for people like journalists who need to digest it and present it as part of their work, its even more complicated!So its no surprise that journalists are already looking ahead and trying to find ways to cope with this information rise, it seems that one of the tools they found out, is the usual data visualisation techniques already used by other fields to help find patterns and connections among large sets of data. According to the report some newsrooms are even being retooled to be ready for powerfully using data as the new medium.

If you like me are fascinated by Data Visualization, you should take some time to see the video report on Data Visualization by Geoff McGhee:

http://datajournalism.stanford.edu/

(via Ricardo Silva)

24 Sep 2010

Mozilla Seabird 2D

23 Sep 2010

All good Ideas must DIE!

22 Sep 2010

How do I/We move around?

This is something that I've been wanting to document for a while, which has to do with something that started as an experiment and when we started we thought it would be impossible, considering our background behaviour, but today I can't imagine going back to the "old" ways anymore. 

Coming from Portugal, I was used to go everywhere with my own car, not having a car stopped being realistic when I was around my early twenties, back there if you wish to have a reliable transportation system, public transportation isn't really reliable most of the times and due to the irregularity of terrains in our cities, even the shortest path can easily become a triathlon. 

Having moved to Germany sort of proved that I was in fact wrong. It is not only possible as it's much more healthy and reliable that one can imagine. Back in the beginning of 2009, together with my wife we decided to avoid having to "nationalise" our portuguese car here in Germany (a bloody expensive thing for the "economic union" we live in) so we just sold it back in Portugal and moved to Germany with our 2 mountain bikes.

Today, combined with the public transportation system it's our most reliable way of moving around the city. 
What I'd like to share is not only how it's possible, but also for the scenarios when bicycle isn't an option, I'd like to share how we move around anyway:

1. When we need to transport big loads (and trust me when I say BIG, we discovered that our bikes take much more than we though possible): for this we've enrolled on a car sharing project - "Green Wheels". So far, there was only one time when the service let us down, but hey the whole network was down, so it's acceptable, my old new car left me hanging more than that in less time! The service keeps amazing everyone that visits us or needs a helping car to move something around the city. It's 24h available, there's no shortage of cars around the city and always a deposit next door where ever we are in the city. The system is simple: we pay as we go!

2. For longer rental periods or longer trips and when the train isn't an option (in central europe, trains do beat traveling by car in comfort and money, but unfortunately they run in predefined fixed lines) we just book a car thru the typical car rental services. The car sharing service also allows us for daily rentals, but since the kind of cars is limited and their intended for city living, long trip requirements aren't perfect, so this option becomes the ultimate resource. A good outcome of this is that we collect miles for when we want to flight somewhere and vice versa, so ultimately you're also saving something.

The result are challenging for us, we're used to this way of being now but also addicted to the amount of money we saved this past year by simply not having to pay for a car. Changing for a more sustainable way of transportation also meant that without thinking about it we're actually saving a lot: no more diesel, no more parking, no more taxes or insurances and specially no more car mortgages. 

At the moment we own a total of 3 bikes and I'm still prospecting for a (cargo) bike like the ones I've been dreaming about since the first time I was in Copenhagen:

I'm also omitting the fact that I also own a Segway which of all the transportation systems is the most fun of all, but since it carries only one, it isn't a value mean of "transportation" considering a family or multi person context.

In resume, I'd like to collect some views on how other people move around as well.
For a long time I've heard that this problem has it's roots on the poor transportation system, terrain conditions etc, but I've personally discovered that it also as a lot to do with personal will..
22 Sep 2010

Facebook: Unfriend Coal